Showcasing the design, functionality and capability of trucks, we create hardworking ads that carry the brand authenticity - moments of togetherness with purpose and adventure.
SHORT-FORM VIDEO
Utilizing brand video footage, we produced a pre-roll video, telling the story that the legendary Silverado HD has to offer when paired with the available Duramax Diesel Engine & Allison Transmission. A ‘best of both worlds’ combination for those who choose to work and play hard at every turn.
EVERGREEN / REGIONAL / :15
SOCIAL
CAMPAIGN / NATIONAL / ANIMATION / :15
Its Chevy Truck Season and time to make it your own. Browse ways to personalize your new Chevy Truck with a $1,000 Accessory Allowance.
CAMPAIGN / NATIONAL / CAROUSELS
Customize your new Chevy Silverado the way you want it with available accessories.
Discover many different ways to move mountains in a new Chevy Silverado.
POINT-OF-SALE
NATIONAL DEALERSHIP / PRINT / CAMPAIGN & EVERGREEN POSTERS
IMAGE RETOUCHING
We adapted a brand still photo asset to work for extreme horizontal/vertical print and digital deliverable applications for both Spring and Fall Truck Season campaigns. The appropriate supplementary library assets were carefully selected and accompanied with detailed creative direction to help guide retouchers to seamlessly composite image extensions into a single scene.
LEAD VISUAL / EDIT EXISTING BRAND ASSET